“We couldn’t be more pleased to announce the promotions of Matt Reed and Josh Bailey,” commented Co-Presidents Brad O’Donnell and Hudson Plachy. “Both have long, proven track records in artist development and care deeply about our roster and the artists on it. We are excited to see them take on expanded responsibilities and are confident they will accomplish even more in their new roles.
“It’s such an honor to work alongside our industry-leading team who develop artists, elevate their brands and support their ministries,” Bailey said. “Thank you Brad and Hudson for entrusting me with this incredible opportunity. I am grateful to continue to lead in this expanded role as we partner to build a bright future for our entire roster of artists and this extraordinary team.
Reed began his career at CCMG in 2014, when he was hired into marketing to oversee the label group’s digital marketing team. In 2018, he was promoted to Vice President of Digital Marketing and Content to lead the company’s digital strategy, innovation and advertising efforts. Also overseeing CCMG’s content strategy and artist branding and visual assets team, Reed has been an integral part of CCMG’s campaigns. Tauren Wells, Anne Wilson, We The Kingdom, Brooke Ligertwood, Hillsong UNITED, Chris Tomlin, TobyMac, Crowder, Riley Clemmons and more. . Prior to joining the Capitol CMG team, Reed oversaw the digital marketing department at Provident (Sony) Label Group, and contributed to the marketing and development of the Essential Worship label.
“I am grateful to Hudson, Brad and the CMG team for this opportunity and their belief in me over the years,” Reed said. “I am proud to be part of a market-leading company that has a long history of success, innovation and developing the next generation of industry leaders. Our team is passionate about being an artist-driven label with a globalized approach to artist development, and I’m excited to continue this vision as we connect with audiences in a digitally advanced and culturally relevant way .
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Author: Herb Longs
